Monday, May 10, 2010

Adult Lego?



Hell yes, this is exactly the kind of ad I’ve been scouring the depths of the world for. It’s so awesome; it should probably be traded for oil by some wealthy Middle Eastern Sheik, or some such drastic action. It’s every teenager’s naughty little secret. ‘Let’s buy some Adult Lego this weekend and recreate that Emmanuel episode we saw last night.’ I mean, going over to a mate’s house would never be the same again. One small problem though, it’s not real.

That’s right friends; it’s a fake, a hoax, a sham, a meaningless charade. To express my disappointment would be like Usain Bolt having a serious car crash, and instead of coming out the alive with cuts on his feet, emerging a short, slow white guy. Lego have basically ripped my recreated teenage years away from me and buried them deep, deep under ground – bastards.

Okay, let’s pretend Lego did not mind–fuck us into believing that we could create our very own naked lady mantle piece, and that Adult Lego really existed for every mans (and women’s) pleasure and enjoyment. This would be great. Think about it, you could come home after work, put down your coat and briefcase, and grab a snack and a coolie, before high fiving Lego Angelina Jolie on your way to the couch. You could ask her opinion on issues that need resolving, like poverty and world peace. Children wouldn’t be a concern, and you could take her silence on every topic as an instant acknowledgement that you are correct.
Coming home to the ‘wife’ would never be the same again. Really? Not so sure about that. Maybe to a monk, or Tom Cruise.

You see, although receiving a fully stripped woman, lying in bed prepped and ready in the doggy–style position, is something that makes me want to jump on couches, she’s not real. For the ready and able sexual being it poses more of a problem than a solution. This idea belongs in Adult World along with the product. Probably at the back somewhere. Customers should have to sign a written document declaring insanity, or to having no friends. Shame.

On the upside by running this fake campaign Lego have indeed generated some chit – chat. The self – loathing and desperation must have been deep though, because this crass attempt to get adult tongues wagging is nothing short of a loony trip. A campaign gone wrong.

Don’t touch me on my Lego.

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